Prestige Privacy Policy

Last updated: 06-15-2026

NiteRider Technical Lighting & Video Systems, Inc. (“NiteRider,” “we,” “us,” or “our”) respects your privacy. This Privacy Policy explains how we collect, use, disclose, and protect personal information when you visit niterider.com, make a purchase, contact us, subscribe to marketing communications, or otherwise interact with our website and services.

By using our website, you agree to the collection and use of information as described in this Privacy Policy.

Information We Collect

We may collect personal information that you provide directly to us, including:

Name
Email address
Phone number
Billing address
Shipping address
Order information
Payment and checkout information
Customer service communications
Warranty, repair, return, or RMA information
Marketing subscription preferences
Any information you submit through forms on our website

We may also collect certain information automatically when you use our website, including:

IP address
Browser type
Device type
Operating system
Pages viewed
Links clicked
Referring websites
Approximate location information
Shopping behavior on our website
Cookie and similar tracking technology data

How We Use Personal Information

We use personal information to:

Process and fulfill orders
Provide shipping and delivery updates
Process payments
Respond to customer support requests
Provide warranty, repair, return, and RMA support
Improve our website, products, and customer experience
Send marketing emails if you subscribe or otherwise opt in
Show relevant advertising and measure advertising performance
Prevent fraud, abuse, and unauthorized activity
Comply with legal, tax, accounting, and regulatory obligations

Orders and Payments

When you place an order, we use your personal information to process payment, confirm your order, ship products, provide customer support, and manage returns, refunds, warranty claims, or repairs.

Payment information is processed by our payment providers. NiteRider does not store full credit card numbers on our website servers.

Email Marketing

If you subscribe to our email list, we may send you product updates, ride tips, special offers, giveaway notifications, and other NiteRider marketing communications.

You can unsubscribe from marketing emails at any time by clicking the unsubscribe link included in our emails or by contacting us.

Cookies and Similar Technologies

We use cookies and similar technologies to operate our website, remember preferences, understand how customers use our website, support checkout functionality, improve site performance, and deliver relevant advertising.

Cookies may also be used by third-party service providers, including analytics and advertising partners.

You may be able to manage cookies through your browser settings. Disabling cookies may affect website functionality, including checkout and account features.

Advertising and Analytics

We may use analytics and advertising services to help understand site performance, measure marketing effectiveness, and show relevant ads on other websites or platforms.

These services may collect information about your interactions with our website and other websites over time. Depending on where you live, this may be considered “sharing,” “selling,” or “targeted advertising” under certain privacy laws.

Sharing Personal Information

We may share personal information with service providers and partners who help us operate our business, including:

Website hosting and ecommerce platform providers
Payment processors
Shipping and fulfillment providers
Email marketing providers
Customer service and support tools
Analytics providers
Advertising partners
Fraud prevention and security providers
Professional advisors, such as legal, accounting, or compliance providers

We may also disclose personal information if required by law, to protect our rights, to prevent fraud or abuse, or in connection with a business transaction such as a merger, acquisition, or sale of assets.

Do Not Sell or Share My Personal Information

Depending on where you live, you may have the right to opt out of certain uses of your personal information, including sales, sharing, or targeted advertising.

You may exercise this right by visiting our “Do Not Sell or Share My Personal Information” page or by contacting us using the information below.

If you visit our website with a Global Privacy Control opt-out preference signal enabled, we will treat that signal as a request to opt out of activity that may be considered a sale, sharing, or targeted advertising for the browser and device you used to visit our website, where required by applicable law.

Your Privacy Rights

Depending on where you live, you may have certain rights regarding your personal information, including the right to:

Request access to the personal information we have about you
Request correction of inaccurate personal information
Request deletion of personal information
Opt out of certain targeted advertising or data sharing
Withdraw consent for marketing communications
Appeal certain privacy-related decisions, where applicable

To submit a privacy request, please contact us using the information below. We may need to verify your identity before completing certain requests.

Data Retention

We retain personal information for as long as necessary to provide our services, fulfill orders, support warranty and repair needs, comply with legal obligations, resolve disputes, prevent fraud, and maintain business records.

Data Security

We use reasonable administrative, technical, and physical safeguards to help protect personal information. However, no website, online service, or method of electronic storage is completely secure, and we cannot guarantee absolute security.

Children’s Privacy

Our website is not intended for children under the age of 13. We do not knowingly collect personal information from children under 13.

Third-Party Links

Our website may include links to third-party websites, services, or platforms. We are not responsible for the privacy practices, content, or policies of those third parties. We encourage you to review their privacy policies before providing information to them.

International Customers

NiteRider is based in the United States. If you access our website from outside the United States, your information may be processed and stored in the United States or other locations where our service providers operate.

Changes to This Privacy Policy

We may update this Privacy Policy from time to time. Updates will be posted on this page with a revised “Last updated” date.

If you have questions about this Privacy Policy or would like to submit a privacy request, please contact us:

NiteRider Technical Lighting & Video Systems, Inc.
12255 Crosthwaite Circle, Suite A
Poway, CA 92064

Customer Support: support@niterider.com
Phone: 1-800-466-8366